Pricing Chart
Info:
Cost per message = Cost of sending 1 message to a WhatsApp phone number.
Message rate varies by country of the phone number, just like SMS.
Why are message costs higher than email/SMS?
WhatsApp charges us for every automated message sent using their API.
WhatsApp's pricing for sending automated messages is higher than email/SMS.
Despite the cost, WhatsApp gives much better ROI than other channels.
Our merchants see very high conversion rates from sending automated WhatsApp messages.
| Country |
Cost per message |
|---|
| Brazil |
0.08 |
| India |
0.02 |
| Mexico |
0.05 |
| Spain |
0.06 |
| Indonesia |
0.05 |
| France |
0.11 |
| Italy |
0.07 |
| Germany |
0.12 |
| United States |
0.03 |
| United Kingdom |
0.07 |
| South Africa |
0.04 |
| Malaysia |
0.07 |
| Colombia |
0.03 |
| Chile |
0.09 |
| Singapore |
0.08 |
| China |
0.08 |
| Portugal |
0.11 |
| United Arab Emirates |
0.05 |
| Morocco |
0.09 |
| Hong Kong |
0.08 |
| Canada |
0.03 |
| Israel |
0.05 |
| Pakistan |
0.05 |
| Netherlands |
0.12 |
| Peru |
0.07 |
| Nigeria |
0.06 |
| Australia |
0.08 |
| Argentina |
0.07 |
| Saudi Arabia |
0.05 |
| Afghanistan |
0.08 |
| Albania |
0.09 |
| Algeria |
0.09 |
| Angola |
0.09 |
| Armenia |
0.09 |
| Austria |
0.11 |
| Azerbaijan |
0.09 |
| Bahrain |
0.08 |
| Bangladesh |
0.08 |
| Belarus |
0.09 |
| Belgium |
0.11 |
| Benin |
0.09 |
| Bolivia |
0.08 |
| Botswana |
0.09 |
| Bulgaria |
0.09 |
| Burkina Faso |
0.09 |
| Burundi |
0.09 |
| Cambodia |
0.08 |
| Cameroon |
0.09 |
| Chad |
0.09 |
| Congo |
0.09 |
| Costa Rica |
0.08 |
| Croatia |
0.09 |
| Czech Republic |
0.09 |
| Denmark |
0.11 |
| Dominican Republic |
0.08 |
| Ecuador |
0.08 |
| Egypt |
0.1 |
| El Salvador |
0.08 |
| Eritrea |
0.09 |
| Ethiopia |
0.09 |
| Finland |
0.11 |
| Gabon |
0.09 |
| Gambia |
0.09 |
| Georgia |
0.09 |
| Ghana |
0.09 |
| Greece |
0.09 |
| Guatemala |
0.08 |
| Guinea-Bissau |
0.09 |
| Haiti |
0.08 |
| Honduras |
0.08 |
| Hungary |
0.09 |
| Iraq |
0.08 |
| Ireland |
0.11 |
| Ivory Coast |
0.09 |
| Jamaica |
0.08 |
| Japan |
0.08 |
| Jordan |
0.08 |
| Kenya |
0.09 |
| Kuwait |
0.08 |
| Laos |
0.08 |
| Latvia |
0.09 |
| Lebanon |
0.08 |
| Lesotho |
0.09 |
| Liberia |
0.09 |
| Libya |
0.09 |
| Lithuania |
0.09 |
| Macedonia |
0.09 |
| Madagascar |
0.09 |
| Malawi |
0.09 |
| Mali |
0.09 |
| Mauritania |
0.09 |
| Moldova |
0.09 |
| Mongolia |
0.08 |
| Mozambique |
0.09 |
| Namibia |
0.09 |
| Nepal |
0.08 |
| New Zealand |
0.08 |
| Nicaragua |
0.08 |
| Niger |
0.09 |
| Norway |
0.11 |
| Oman |
0.08 |
| Panama |
0.08 |
| Papua New Guinea |
0.08 |
| Paraguay |
0.08 |
| Philippines |
0.08 |
| Poland |
0.09 |
| Puerto Rico |
0.08 |
| Qatar |
0.08 |
| Romania |
0.09 |
| Russia |
0.08 |
| Rwanda |
0.09 |
| Senegal |
0.09 |
| Serbia |
0.09 |
| Sierra Leone |
0.09 |
| Slovakia |
0.09 |
| Slovenia |
0.09 |
| Somalia |
0.09 |
| South Sudan |
0.09 |
| Sri Lanka |
0.08 |
| Sudan |
0.09 |
| Swaziland |
0.09 |
| Sweden |
0.11 |
| Switzerland |
0.11 |
| Taiwan |
0.08 |
| Tajikistan |
0.08 |
| Tanzania |
0.09 |
| Thailand |
0.08 |
| Togo |
0.09 |
| Tunisia |
0.09 |
| Turkey |
0.03 |
| Turkmenistan |
0.08 |
| Uganda |
0.09 |
| Ukraine |
0.09 |
| Uruguay |
0.08 |
| Uzbekistan |
0.08 |
| Venezuela |
0.08 |
| Vietnam |
0.08 |
| Yemen |
0.08 |
| Zambia |
0.09 |
| Other - All other unlisted countries |
0.06 |
